Suppression pages do not hold.

Every low-value slot-holding asset is another thing an engine must reconcile with your identity. Suppression content muddies the entity models are trying to resolve.

The site, the profiles, press, video and the structured data tying them together. Each one is defensible on its own merits, holds without maintenance spend, and reinforces what the assistants say rather than confusing it.

A one-time cleanup decays. That argues for a light monthly rhythm, not a heavy retainer, and if you need three months then a quarterly check, I will quote that.

Yes, noticeably. Three to six months against weeks. What you get for the wait is a result that survives you stopping payment, and assets that help the rest of your marketing rather than sitting inert.

That is a legal question before it is a marketing one. Get counsel involved, then use the platform's own reporting path. Marketing work runs alongside it and does not replace it.

It is close to the only thing that does. Assistants synthesise from reviews, press and owned content, so the same assets that hold page one are what the models read. Suppression pages contribute nothing here and can actively hurt.

Less than a suppression retainer over any horizon longer than a year, because the maintenance burden is much lower. The audit is free and will tell you whether there is enough to work on.